• Site Plan
  • Concept Diagrams
  • Concept Diagrams
  • Plans
  • Model
  • Street View
  • Commercial Promenade View
  • Garden and Interior View
  • Private Courtyard View
  • Corridor View
  • Swimming Pool Deck View

Jumeirah First Housing

Dubai, UAE

In response to the ongoing demand for a vibrant city lifestyle pursued by Emiratis, we proposed a new typology of apartments which take into consideration this specific lifestyle. The concept stems from the repetition of a series of horizontals bars, marked by a cadence of solid and void spaces. As a result, the complex created is a series of apartments and private courtyard, with full height northern windows.

We designed an active promenade, sinking the ground level by 1.5 m to enhance the filtration of noise and to attract pedestrians to a private and introverted public space. This pedestrian flow will be enhanced by the gradual slope into the sunk-in retail space.

Design Team 

Ahmed Al-Ali, Farid Esmaeil, Riccardo Robustini, Kota Segawa, Dana Sheikh, Saif Lassas

Mixed Use
Built up Area‎ 
13,500 sqm
Concept Design